Marketing Databases

marketing databasesTwo Marketing Database Options

Datamann has two marketing database options, priced to provide our clients different levels of marketing and customer analysis. Each can be used to create detailed queries of your customers’ behavior, as each contains full transactional data from all your customers and their orders.

In both cases, Datamann provides the following when the database is built:

  • data conversion to a standard format;
  • data and address correction and hygiene;
  • duplicate record aggregation, consolidation and elimination;
  • data segmentation;

In addition, each database can be appended with the following:

  • consumer demographic data (age, income)
  • business data (company size, SIC, sales)
  • email addresses and phone numbers
  • email activity (opens and clicks)
  • summary click stream data from your website